Propel Process Management

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Business success depends on two things - Getting the strategy right (Business Model) and executing the same in the most efficient manner (Process Management). Businesses that get both of these sailing right, achieve dominance in the market because:

  • Talented people want to work for such companies
  • Customers want to buy quality products and these companies can consistently provide that
  • Investors are happy with the growth so consistent influx of funds is never a challenge

And it’s a happy happy situation, therefore!

There are several well researched and widely practiced methods and models practiced across the world by reputed enterprises. Some of these are Six Sigma, LEAN, Kaizen, TQM, TRIS, BPM etc. All of these methods facilitate systematic business process management, change management & continuous process improvement.

We are qualified on all of the above listed methods and after working for decades on these methods and improving blue-chip companies, we incorporated Effex. We realized that these methods are too complex for a smaller company to adopt. We therefore took inspiration from them and designed the Propel methodology.

Propel is India’s first process excellence method devised specifically for small and medium size enterprises.

Propel Business Improvement Can be Used For

Designing and Testifying a Business Strategy

Designing, Improving and Automating business processes

Systematic business problem solving

Business Process Model - Effex Business Solutions Pvt. Ltd.

The Ideology - Propel House

Propel House is a depiction of its ideology. It’s an illustration of what the model recommends for a small business to be successful.

The Propel Method subscribes to the idea of ‘strategy eats execution for breakfast’; therefore, it has the Business Model at the base of its house. A strong foundation for a stable house is must.

People in the business and the machines, real estate, systems etc. used make the execution strong. People and infrastructure therefore are depicted as the pillars of the house. We need both pillars to be strong. Having the right people with inappropriate tools or vice-versa does not make execution strong.

An ace sportsperson with their favorite gears would also fail due to technique. We call technique – ‘Process’. Processes of how – Pre-sales, Sales, Operations, After Sales and Support is executed becomes the wall of the Propel House.

One needs a roof to be protected from sun and rains. Likewise, a business needs adequate performance measurements to protect itself from incorrect decision-making and it thus forms the roof of the Propel House.

Propel Steps for Process Improvement

The Propel model has 4 steps to go about process improvement. This change management method is implemented successfully on several small and medium sized businesses and has given exceptional results.

Business Process Management - Effex Business Solutions Pvt. Ltd.

Propel Business Process Management Maturity Index:

Change management must be done in manageable levels. Too much change too sudden can result into catastrophic situations and therefore is not recommended. Propel has drawn four levels of process management in the organization. All of the departments could be at different levels. Propel model must be implemented with the aim to take the business process management maturity to the apex.


Business Process Management is a way to manage one's business. This method emphasises on having a process developed for everything that is done in the organisation.
90% or more business problems have their roots to not knowing 'how' a particular task is to be performed. The 'How' - is the process. Process management offers the benefit of correcting just that. It helps measure everything that happens in the business and therefore, helps one easily tweak right areas to get better results.
Absolutely yes. What makes a business an SME (small and medium sized) is lack of business processes. The business is small because work is not repeatable and therefore not scalable. Anything that is not scalable is not invested into by banks or investors and often, even the entrepreneur's own family. Processes make 'repeatability' possible. McDonalds is a perfect example of a small business designing processes to make it repeatable and becoming a big business.
It's a method with tools to implement it.
Goal of BPM is to change for good, to make work easier and efficient. The biggest road block in any change management is people not accepting the change because it impacts them negatively. BPM suggests to blame the process for occurrence of errors and therefore change the process, not people. Moreover BPM helps people become successful (read efficient) with ease. Having said this, there will be people who will not be comfortable getting measured as a result of BPM and the question to ask here is why are they not comfortable? and not should BPM be implemented?
All functions need process review and changes. BPM is not a one time job, it is a way of managing business.
Six Sigma is a process excellence method adopted and practiced by several best-in-class companies world-wide. It focuses on re-engineering the process to reduce variation in output to a degree where you can get only 3.4 defects (incorrect results) per million opportunities. This turns out to be more than 99% accuracy.
LEAN is a method developed in Toyota and widely used in many manufacturing and service companies. It focuses on identifying and removing waste/non-value added activities that could have become a part of the process over years, making it cumbersome.
Kaizen is at the core of LEAN. This method discourages top-down management style and encourages everyone in the organisation to participate in making improvements. Many small improvement projects can together contribute to one large improvement in the business, is the philosophy.